The toy industry has gone through many changes over the years. With the advent of video games, IPhones, IPads, and any other “smart” device modern technology can think of nowadays, it seems like the days of simple toys have run their course. What ever happened to the classic Cabbage Patch kids? What ever happened to grabbing Super Soakers on a sweltering hot day, running excitedly outside with your brother as you soak each other till you’re both drenched? Whether or not people want to admit it, enthusiasm for these type of toys simply isn’t as prominent as it used to be. Yes, there are new toys that have emerged in the modern era – but they’re just not the same. The sad thing is that some of these older toys don’t get manufactured anymore. This makes this old school toys super rare – so if anyone were to try and purchase one, the price is extremely high.
Who’s to say what makes a toy better than another toy? While corporate officials in their ivory towers may declare what they think they know the children want nowadays, there is something intimate and special about what truly connects a child to a toy. It’s not always about how fast something goes, or how bright or flashy it is, that allows it to make an impact on a child’s life. Sometimes it’s the sheer simplicity of a toy that endears it to a child. Nowadays, toymakers are constantly working on making everything “smarter” – but the question is, what is that doing to intellectual growth of the users? Perhaps the less cutting edge and complex a toy is, the more it allows for the child to stretch his or her imagination.
Consider a toy like Furby – the miniscule little owl-creature that wasn’t actually able to do that much, when you come to think about it. His eyes moved, and he made sounds – but there weren’t that many other redeeming qualities about him. So what was it about the Furby that makes people so nostalgic about the little furry creature? Perhaps it’s something in the eyes – maybe children simply “get” Furby, as if the toy is actually a living being, crawling into the hearts and minds of young children.
That’s what we’re saying – it’s all about the imagination of the children, and how they allow themselves to create their own little worlds with their toys. When you consider that some people are spending up to $1000 on Ebay to get their hands around the little toy owl, maybe it’s because they’re nostalgic about a creature who used to be their best friend. There are many toys just like the Furby that people are spending insane amounts of money to acquire – and when you see some of them, they may remind you of a special time in your childhood as well.